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Category: My Rental Offer

Before spending money on photos and websites and marketing, (ideally) before setting out on the owner journey at all, my rental offer needs to be thoroughly resolved.

What is the offer? Well its a definition of the financial goals and a plan of how to achieve them. Of course pricing pays a key part in that plan, rental rates and occupancy levels. But prices need to be paid by Guests and so I need a really clear idea of my ideal guests, and why they will choose my home above others. And of course there’s competition, from other local properties and other holidays that my guests might choose instead…. so competition has to be considered and met. My rental offer will be a complete definition of what, why, who and how.

This is the My Rental Offer category.

Before spending money on photos and websites and marketing, (ideally) before setting out on the owner journey at all, my rental offer needs to be thoroughly resolved.

What is the offer? Well its a definition of the financial goals and a plan of how to achieve them. Of course pricing pays a key part in that plan, rental rates and occupancy levels. But prices need to be paid by Guests and so I need a really clear idea of my ideal guests, and why they will choose my home above others. And of course there’s competition, from other local properties and other holidays that my guests might choose instead…. so competition has to be considered and met. My rental offer will be a complete definition of what, why, who and how.

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